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WINES OF WASHINGTON PROMOTION, Marketing Agency

Napa's Worst Fear: Interactive and Integrated Marketing Agency for Washington wine: Web, Social Media, eNewsletter, Logo, Label, Packaging and Display Design

Tag Archives: Video production for YouTube and creation of YouTube Channel

Winery Social Media Mini-Logos

Posted by WINES OF WASHINGTON PROMOTION, The Marketing Agency on October 30, 2013

We feel it important that Wineries grant themselves permission to have at least two different logos.

One of which should be designed specifically for the very small icons used in Social Media ranging from the 100 pixel X 100 pixel to the 50 pixel to 50 pixel size.

Here’s one we did for Hyatt Vineyards:

 

HYT CC Photo LOGO Mini-Logo 2013-10-23

 

We specialize in creating logos that POP at a small size and think it extremely important that wineries use these in the social media space.

Otherwise, an intricate or very wide logo will get schmushed into an inkblot and then you’ve missed a clear exposure opportunity in the new world of media.

And, wouldn’t that be a shame?

Call or email.  We’ll get it done.  Thanks!

wow-promo-header7.jpg

Leave a comment Posted in Integrated Marketing, Social Media for Wine, Tasting Room Marketing, Wine Advertising, Wine Design, Wine Marketing, Wine PR & Publicity, Wine Tourism Tagged advertising, agri-marketing, An interactive and integrated marketing & design agency providing: website design, Branding, Content management, copywriting, design, eBlasts, eMarketing, eNewsletters, Facebook, Google+, Integrated Marketing, label and packaging design. Complete interactive and integrated marketing services for Wineries: Social Media Marketing (SMM) including new formatting recently required by Facebook, Label and secondary packaging design, Linked-In, logo, Marketing, Marketing To Distributor ( MTD) marketing communications, media promotion, merchandising, Pinterest, Point of Purchase, production and printing; including on- and off-premise promotion, retail & channel marketing & promotion, sales promotion, Search Engine Optimization (SEO), shopper marketing, Social Media Logo, Social Media Marketing, Strategic planning and Tactical execution, sweepstakes & contests, Tasting Room, Twitter, value-added promotions, Video production for YouTube and creation of YouTube Channel, Washington State Wine Commission, Wine, Wine Club Promotion, Wine Marketing, wine publicity & public relations, wine tourism, Winery

Vintner’s Picks Ads in SEATTLE MET Magazine

Posted by WINES OF WASHINGTON PROMOTION, The Marketing Agency on August 27, 2013

BG ADV SEATTLE MET Fall Ad 2013-8-27

SEATTLE MET Magazine

September, 2013 Issue

 

wow-promo-header7.jpg

Leave a comment Posted in Integrated Marketing, Tasting Room Marketing, Wine Advertising, Wine Marketing, Wine PR & Publicity, Wine Tourism Tagged advertising, agri-marketing, An interactive and integrated marketing & design agency providing: website design, Branding, Content management, copywriting, design, eBlasts, eMarketing, eNewsletters, Facebook, Google+, Integrated Marketing, label and packaging design. Complete interactive and integrated marketing services for Wineries: Social Media Marketing (SMM) including new formatting recently required by Facebook, Label and secondary packaging design, Linked-In, logo, Marketing, Marketing To Distributor ( MTD) marketing communications, media promotion, merchandising, Pinterest, Point of Purchase, production and printing; including on- and off-premise promotion, retail & channel marketing & promotion, sales promotion, Search Engine Optimization (SEO), shopper marketing, Social Media Marketing, Strategic planning and Tactical execution, sweepstakes & contests, Tasting Room, Twitter, value-added promotions, Video production for YouTube and creation of YouTube Channel, Washington State Wine Commission, Wine, Wine Club Promotion, Wine Marketing, wine publicity & public relations, wine tourism, Winery

SUMMER Point-Of-Purchase Display Design for Wine

Posted by WINES OF WASHINGTON PROMOTION, The Marketing Agency on July 16, 2013

BG CC Photo Summer Taste Ovrszd BcardTimeless thematic designs by WINES OF WASHINGTON PROMOTION, The Marketing Agency, adds to a winery’s war chest of compelling and engaging Point-Of-Purchase displays.

This creative was executed in different configurations for Off-Premise displays.  One as a Case Card and another as an over-sized Back Card for special Off-Shelf featurings and end-aisle display at retail.  Call 206-369-0320 or email:

wow-promo-header3.jpg

Leave a comment Posted in Integrated Marketing, Wine Design, Wine Displays, Wine Marketing Tagged account specific marketing, advertising, agri-marketing, An interactive and integrated marketing & design agency providing: website design, Branding, buzz & stealth marketing, Content management, copywriting, design, Destination Marketing, eBlasts, eMarketing, eNewsletters, Facebook, Google+, Instagram, Integrated Marketing, label and packaging design. Complete interactive and integrated marketing services for Wineries: Social Media Marketing (SMM) including new formatting recently required by Facebook, Label and secondary packaging design, Linked-In, logo, Marketing To Distributor ( MTD) marketing communications, media promotion, merchandising, mobile, Pinterest, Point of Purchase, production and printing; including on- and off-premise promotion, retail & channel marketing & promotion, sales promotion, Search Engine Optimization (SEO), shopper marketing, Social Media Marketing, Strategic planning and Tactical execution, sweepstakes & contests, Tasting Room, Traffic Builders, Twitter, value-added promotions, Video production for YouTube and creation of YouTube Channel, Vine, Washington State Wine Commission, Wine, wine booth design, Wine Marketing, wine publicity & public relations, wine tourism, Winery, Winery Travel Marketing

30th Anniversary Ad for Barnard Griffin Winery in ALASKA AIR Magazine

Posted by WINES OF WASHINGTON PROMOTION, The Marketing Agency on May 2, 2013

Ad we created for Barnard Griffin to promote the winery’s 30th Anniversary and their totally remodeled winery. Wines of Washington Promotion also created their 30th Anniversary Logo.

Ad we created for Barnard Griffin to promote the winery's 30th Anniversary and their totally remodeled winery.  Wines of Washington Promotion also created the 30th Anniversary logo.

Ad we created for Barnard Griffin to promote the winery’s 30th Anniversary and their totally remodeled winery. Wines of Washington Promotion also created the 30th Anniversary logo.

Leave a comment Posted in Integrated Marketing, Tasting Room Marketing, Wine Advertising, Wine Marketing, Wine PR & Publicity, Wine Tourism Tagged advertising, agri-marketing, An interactive and integrated marketing & design agency providing: website design, Branding, Content management, copywriting, design, eBlasts, eMarketing, eNewsletters, Facebook, Google+, Integrated Marketing, label and packaging design. Complete interactive and integrated marketing services for Wineries: Social Media Marketing (SMM) including new formatting recently required by Facebook, Label and secondary packaging design, Linked-In, logo, Marketing, Marketing To Distributor ( MTD) marketing communications, media promotion, merchandising, Pinterest, Point of Purchase, production and printing; including on- and off-premise promotion, retail & channel marketing & promotion, sales promotion, Search Engine Optimization (SEO), shopper marketing, Social Media Marketing, Strategic planning and Tactical execution, sweepstakes & contests, Tasting Room, Twitter, value-added promotions, Video production for YouTube and creation of YouTube Channel, Washington State Wine Commission, Wine, Wine Club Promotion, Wine Marketing, wine publicity & public relations, wine tourism, Winery

TASTE WASHINGTON

Posted by WINES OF WASHINGTON PROMOTION, The Marketing Agency on March 22, 2013
TASTE WASHINGTON looms LARGE.  Hope you are taking full advantage of this magnificent venue and opportunity.  It’s the Big Gig in Washington Wine.

Remember:

It’s not the promotion so much as the promotion of the promotion!

Make sure you pre- and post-merchandize/promote/publicize your winery’s/AVA’s presence at this event in all of your social media, advertising and digital press releases to reach an even larger audience than just those in attendance.

We help write client eBlasts, newsletters, social media posts, press releases, biographies, and trade communications.  Plus, we submit story lines and ideas to help our clients engage more often with their customers.

Calling us uncorks a flurry of activity to get your marketing tasks done!

Call or email.  Our job is to help you sell more of the fruits of your labor.

 

Look forward to seeing you at the show.  Ja!    

 

Veni Vidi Bibi,

Bruce Bieber

Chief Marketing Officer

Wines of Washington Promotion

206.369.0320

 

P.S.  Please LIKE our Facebook B2B page.  It’s chock full of the latest Washington wine news & wine marketing tips.

 

Check out the WA Winery Dogs (Woof!) on our consumer-facing PINTEREST page which now has over 800 followers.

 

Our consumer-facing Twitter page now has over 8,500 followers.   We are:  @WINESofWA

Leave a comment Posted in Integrated Marketing, Social Media for Wine, Tasting Room Marketing, Wine Advertising, Wine Club Marketing, Wine Design, Wine Displays, Wine Labels, Wine Marketing, Wine PR & Publicity, Wine Tourism Tagged account specific marketing, advertising, agri-marketing, An interactive and integrated marketing & design agency providing: website design, AVA, Branding, Content management, copywriting, design, Facebook, Google+, Integrated Marketing, label and packaging design. Complete interactive and integrated marketing services for Wineries: Social Media Marketing (SMM) including new formatting recently required by Facebook, Label and secondary packaging design, Linked-In, Marketing To Distributor ( MTD) marketing communications, media promotion, merchandising, Pinterest, Social Media Marketing, Tastings, Video production for YouTube and creation of YouTube Channel, Washington State Wine Commission, Wine, wine booth design, Wine Marketing, Wine Promotion, wine publicity & public relations, wine tourism, wineries, Winery

Washington State Vineyard Marketing

Posted by WINES OF WASHINGTON PROMOTION, The Marketing Agency on January 31, 2013
Howdy!

Next week the Washington Association of Wine Grape Growers convention and trade show will take place in Kennewick.

If you are a grower, you know that after all the blood, sweat and tears involved in nurturing your grapes and bringing the crop to fruition, there’s the marketing.

We can help.  We’ve got a CRuSH on marketing your Vineyard.

From print & digital marketing communications/sell sheets for your grape buyers, to full-blown Vineyard websites and social media pages, we have what it takes to get the job done efficiently and effectively.

We provide complete interactive and integrated marketing services for Washington State Vineyards.Call or email.  Our job is to help you sell more of the fruits of your labor.

Don’t forget to stay hydrated and wear comfortable shoes.  🙂

Have a great show!

Veni Vidi Bibi,

Bruce

P.S. Check out our Facebook Page for the latest news & wine marketing tips.

VINEYARD WEBSITES

 

We created comprehensive history, description and specification pages for the three separately named vineyards owned by JONES OF WASHINGTON.

We designed the entire website and developed and wrote content & copy.

This rich & robust design is an excellent example of how we drill deep into the terrior and the “sense of place” of a vineyard to communicate its substance to the consumer, negotiant/grape buyer and/or the winemaker.

These vineyard pages work well as B2C and B2B communications; promoting your commitment and passion for quality.

May we build one for you?

wow-promo-header7.jpg

 

Leave a comment Posted in Integrated Marketing, News, Social Media for Wine, Tasting Room Marketing, Wine Advertising, Wine Club Marketing, Wine Marketing, Wine PR & Publicity, Wine Tourism Tagged account specific marketing, agri-marketing, An interactive and integrated marketing & design agency providing: website design, buzz & stealth marketing, Content management, copywriting, design, eBlasts, eMarketing, eNewsletters, Facebook, Google+, grapes, Instagram, Integrated Marketing, label and packaging design. Complete interactive and integrated marketing services for Wineries: Social Media Marketing (SMM) including new formatting recently required by Facebook, Linked-In, logo, Marketing To Distributor ( MTD) marketing communications, media promotion, Pinterest, Point of Purchase, production and printing; including on- and off-premise promotion, retail & channel marketing & promotion, sales promotion, Search Engine Optimization (SEO), Social Media Marketing, Strategic planning and Tactical execution, Twitter, Video production for YouTube and creation of YouTube Channel, Vineyard, Vineyard marketing, Washington State Wine Commission, wine publicity & public relations, wine tourism

WASHINGTON WINE TOURISM

Posted by WINES OF WASHINGTON PROMOTION, The Marketing Agency on November 30, 2012

Published: Tuesday, November 20, 2012

Stanton-Masten to lead state tourism alliance

WOW CC PHOTO WTA LogoHBJ staff

SEATTLE – The Washington Tourism Alliance has appointed Louise Stanton-Masten as its executive director.

Stanton-Masten was president and CEO of the Everett Area Chamber of Commerce when it merged with the South Snohomish County Chamber of Commerce and the Snohomish County Economic Development Council to create Economic Alliance Snohomish County in 2011. She has more than 25 years of experience in organization management, business development, strategic planning and government and community affairs. She is a graduate of the U.S. Chamber of Commerce Institute for Organizational Management, has directed and served on numerous nonprofit boards and commissions and operated a successful consulting practice providing public policy and planning to clients in Washington, Oregon and Alaska.

Stanton-Masten was president and CEO of the Everett Area Chamber of Commerce from 2001 to 2011 and was business development director for Economic Alliance of Snohomish County from September 2011 to January 2012, when she resumed management of her consultancy, Stanton-Masten Consulting.

“I am excited to be working with our members and very dedicated board of directors to help advance the tourism industry in Washington state,” Stanton-Masten said in a news release. “Tourism is a $16 billion industry, responsible for more than 150,000 jobs in Washington state. While building upon the successes of the WTA over the past year, we’ll be aggressively working to establish a long-term and sustainable funding model for statewide tourism marketing and promotion in the future.”

Stanton-Masten’s education includes a master of planning and policy from the University of Illinois at Chicago and a bachelor of science from the University of Vermont, in addition to her organizational management degree from the U.S. Chamber of Commerce.

She serves on the Future of Flight Foundation Board of Directors and served on the City of Everett Lodging Tax Advisory Committee and the executive board of Leadership Snohomish County. Professional affiliations include the American Chamber of Commerce Executives, American Institute of Certified Planners and the American Planning Association. She served on the Washington Chamber of Commerce Executives board of directors between 2006 and 2012 and was board chairman between 2011 and 2012.

Stanton-Masten succeeds Suzanne Fletcher as WTA executive director. Fletcher stepped down last month after fulfilling her one-year employment contract, but remains an active WTA consultant.

The WTA was formed in March 2011 in anticipation of the closure of the Washington State Tourism office. On July 1, 2011, the WTA became Washington state’s official tourism marketing organization and assumed ownership and operation of tourism office assets in order to preserve Washington’s tourism market share.

Leave a comment Posted in Integrated Marketing, News, Tasting Room Marketing, Wine Marketing, Wine PR & Publicity, Wine Tourism Tagged account specific marketing, advertising, An interactive and integrated marketing & design agency providing: website design, Branding, buzz & stealth marketing, Content management, copywriting, design, Google+, label and packaging design. Complete interactive and integrated marketing services for Wineries: Social Media Marketing (SMM) including new formatting recently required by Facebook, Label and secondary packaging design, Linked-In, logo, Marketing, Marketing To Distributor ( MTD) marketing communications, merchandising, mobile, Pinterest, Point of Purchase, production and printing; including on- and off-premise promotion, retail & channel marketing & promotion, Search Engine Optimization (SEO), shopper marketing, Social Media Marketing, Strategic planning and Tactical execution, sweepstakes & contests, Twitter, Video production for YouTube and creation of YouTube Channel, vineyard descriptions, Wine, wine booth design, wine notes, wine publicity & public relations, wine tourism

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